Monday, 5 April 2010

NBC renews Who Do You Think You Are?

NBC announces WDYTYA has been extended to a second season, see www.nbc.com/news/2010/04/05/nbc-picks-up-three-freshman-series-as-the-marriage-ref-minute-to-win-it-and-who-do-you-think-you-are/

The announcement adds, for those who understand ratings, that the program "is averaging a 1.6 rating, 6 share in adults 18-49 and 6.8 million viewers overall in "most current" results for its season thus far. In preliminary results for last Friday, "Who Do You Think You Are?" won the 8-9 p.m. ET hour in adults 18-49, marking the first time any regular competitor in this slot has beaten an original episode of CBS's "Ghost Whisperer" in 18-49 rating since November 17, 2006. "Who Do You Think You Are?" has improved the time period by 23 percent in adult 18-49 rating versus NBC's average for the traditional 2008-09 season in "live plus same day" results."

1 comment:

Astrid said...

Awesome news!