Ancestry Exits Health-Genetics

Bloomberg reports that "Ancestry.com LLC is ending a 15-month effort to sell customers genetic insights into their health, the latest sign of trouble in the consumer DNA-testing industry."

This comes prior to the appointment of a new Ancestry CEO following the departure of Margo Georgiadis at the end of December.

Withdrawing from the health business is an interesting contrast to the recent news from Family Tree DNA in its "merger" with Australian genomics company myDNA.