Wednesday, 15 July 2015

Nearly Half of Smartphone Users Can't Imagine Life Without It

You might ask if that means smartphone users lack imagination?

A poll of over 15,000 US residents by the Gallop organization finds that 46% of smartphone users agree with the statement "I can't imagine my life without my smartphone." A bare majority of U.S. adults, 54%, disagree.

Smartphone attachment is higher among women (51%) than men (41%), and among younger than older adults. Even in the over 65 age group 40% of smartphone users agree.

With current smartphone penetration currently near 70% and expanding is your genealogy society ready to meet the demand?  Many of our society websites are not smartphone friendly. That should change as society leaders wake up to the trend.

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